Animalz Blog

Strategy
AI Overviews Are Eating Your Search Traffic: Here’s How to...
AI Overviews (AIO) are eroding the click-through rate (CTR) of search results...
Ajdin Perco
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9 min read
05/15/25

Strategy
AI Visibility Pyramid: How to Improve Your Presence in AI...
As if ranking atop Google isn’t hard enough, marketers are now also expected...
Ajdin Perco
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8 min read
04/24/25

Case Studies
How Rilla Doubled Brand Traffic with Proprietary Data and...
Every one-person marketing team knows the feeling. You’re drowning in...
Tim Metz
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9 min read
04/17/25

Strategy
AI Content Works (But Only If You Do the Work)
Your boss thinks AI can 10x your content output. LinkedIn is full of people...
Nathan Wahl
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10 min read
04/09/25

Tools
The 9 SEO KPIs You Need to Know to Track Your Organic Growth...
So, you’ve done all the work of carefully crafting SEO content. But now you...
Nathan Wahl
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15 min read
04/05/25

Strategy
Write Smarter, Not Harder: How to Use AI Without Losing Your...
This playbook distills the most valuable lessons from the AI & content...
Ty Magnin
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21 min read
04/03/25

Podcast
Yes, There Is Value in AI & Content: Season Wrap-up
“We made it.” After four weeks and seven guests, the Animalz Podcast season...
Ty Magnin
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37 min read
03/27/25

Podcast
Alex Halliday (AirOps) on Making AI Content That’s...
“The thing that AI is really good at right now is giving us adequate stuff,”...
Ty Magnin
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62 min read
03/25/25

Podcast
Ines Lee on Using AI to Grow Ali Abdaal’s 6M+ YouTube...
“The thing that AI is really good at right now is giving us adequate stuff,”...
Ty Magnin
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55 min read
03/20/25