The content experts behind leading technology brands

Animalz has earned its reputation for producing smart, impactful, differentiated content programs for high growth software businesses.

How it started

We started in NYC in 2015 by a ragtag crew of ex-lawyers, neuroscientists, and researchers turned content marketers. We grew through our reputation and word of mouth.

<p>How it started</p>

How it's going

We’ve evolved into a remote-based global brand of thought leaders, SEO experts, brand builders, and content operators. The biggest brands in B2B software choose Animalz as their content partner. 

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Our Team

Catherine Torphy

Catherine Torphy

Head of Content Barrington, Rhode Island
Erica Bonser

Erica Bonser

Head of Content United States
Jennifer Morgan

Jennifer Morgan

Creative Director, Customer Services
John Williams

John Williams

Creative Director, Brand
Joshua Chapman

Joshua Chapman

Senior Content Marketer Vancouver, Canada
Julia Melymbrose

Julia Melymbrose

Director of Client Services Larnaca, Cyprus
Mariana Fernandes

Mariana Fernandes

Senior Content Marketer Porto, Portugal
Nathalie Schrans

Nathalie Schrans

Senior Content Marketer Los Angeles, California
Nathan Wahl

Nathan Wahl

Director of Client Services Brooklyn, New York
Peter Carleton

Peter Carleton

Senior Content Marketer Montreal, Canada
Sara Coggin

Sara Coggin

Associate Head of Content Barcelona, Spain
Tim Metz

Tim Metz

Director of Marketing and Innovation Koh Samui, Thailand
Tim Welsh

Tim Welsh

Senior Content Marketing Manager Toronto, Canada
Ty Magnin

Ty Magnin

CEO San Diego, California
Vivian Lopez

Vivian Lopez

Head of Content Colorado Springs, Colorado
Walter Chen

Walter Chen

Chairman New York City, New York

Our Values

Value over vanity

Success isn't measured in customer praise, but in the growth outcomes we deliver for them. We optimize content for lasting impact over short-term gains and always solve for our customer’s customers.

Two-steps ahead

Great service means addressing a need or issue before it becomes notable. This applies to both our customer and partner relationships as well as our relationships with one another. Being two-steps ahead means we have each other’s and our customers’ backs and are looking out for one another’s best interest.

Power source; not power trip

We find our greatest impact in being in service to others—our customers, our customers’ customers, and one another. True power comes not from authority but from influence. We measure our success by how much light we generate—whether that's brightening someone's day or illuminating their path to success.

Pursue mastery

Remarkable work is achieved only by those who are masterful in their craft. Through deliberate practice and open collaboration, we build expertise that elevates both our work and our ability to deliver transformative results for our clients. 

The journey towards mastery also challenges us to grow personally. It teaches us the values of curiosity to explore new approaches, humility to learn from every outcome, and the assertiveness to champion bold ideas — which also lead to a richer life.

Left brain, right brain, robot brain

We create extraordinary outcomes by combining empathy and creativity, data and research, and algorithms and gen-AI.

In the arena

We don't advise from the sidelines – we're active practitioners who shape the future of our industry through bold experimentation and continuous learning.

Likewise, we immerse ourselves deeply in our clients' industries and become authentic voices that elevate their expertise and amplify their influence.

Quit horsin' around– Let's chat!

Horse

Book time on our calendar. We're all ears and happy to consult on your content needs.

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